Pinterest for WooCommerce


Pinterest gives people their next great idea. Part collection, part marketplace, it’s a one-stop shop for millions of pinners to source inspiration, new products and new possibilities. It’s like a visual search engine, guiding people to ideas, inspiration and products that are just right for them.

With the Pinterest for WooCommerce extension, you can put your products in front of Pinterest users who are already looking for ideas and things to buy. Connect your WooCommerce store to your Pinterest business account directly in the WooCommerce app. Your entire catalog will become browsable on Pinterest in just a few clicks.

Pinterest Ads

Get started with Pinterest Ads with $125 free ad credit* from Pinterest when you set up Pinterest for WooCommerce and spend $15 on ads! Pinterest terms and conditions apply.

Open-minded and undecided

People on Pinterest are eager for new ideas, which means they want to hear from you. In fact, 97% of top Pinterest searches are unbranded. Content from brands doesn’t interrupt on Pinterest—it inspires. Shopping features are built into both the organic Pinner experience, and our ad solutions.

We’ll also automatically set up your Pinterest tag, and a shop tab on your Pinterest profile.

Learn more about Shopping on Pinterest

Set up your foundation

Connect your account

Install the extension and connect your account to quickly publish Product Pins, automatically update your product catalog every day, and track performance with the Pinterest tag.


Turn your entire product catalog into browsable product Pins, all at once.

Pinterest tag

Add the tag to your site to measure conversions and to optimize ads for shopping campaigns or retargeting.

Consider longer attribution windows to capture shoppers who take more time to convert.

Build brand loyalty

People on Pinterest are nearly 50% more likely to be open to new brands while shopping. And once they find a brand they like, they’re more loyal.

Become their new favorite with merchant solutions like the Shop Tab and the Verified Merchants Program. Shop Tab on profile: Consider this your always-on Pinterest shop. It’s automatically created when you upload your catalog so people can shop right from your profile.

Verified Merchant Program

People love to shop from brands they trust. That’s what the Verified Merchant Program is all about. It includes benefits like a “verified” badge on your profile and eligibility for enhanced distribution.

More about Pinterest

Pinterest is a visual discovery engine people use to find inspiration for their lives and make it easier to shop for home decor, fashion and style, electronics and more. 450 million people have saved more than 240 billion Pins across a range of interests, which others with similar tastes can discover through search and recommendations.


Minimum Requirements

  • WordPress 5.6 or greater
  • WooCommerce 5.3 or greater
  • PHP version 7.3 or greater (PHP 7.4 or greater is recommended)
  • MySQL version 5.6 or greater

Visit the WooCommerce server requirements documentation for a detailed list of server requirements.

Automatic installation

Automatic installation is the easiest option as WordPress handles the file transfers itself and you don’t need to leave your web browser. To do an automatic install of this plugin, log in to your WordPress dashboard, navigate to the Plugins menu and click Add New.

In the search field type “Pinterest for WooCommerce” and click Search Plugins. Once you’ve found this plugin you can view details about it such as the point release, rating and description. Most importantly of course, you can install it by simply clicking “Install Now”.

Manual installation

The manual installation method involves downloading the plugin and uploading it to your webserver via your favourite FTP application. The WordPress codex contains instructions on how to do this here.

Where can I report bugs or contribute to the project?

Bugs should be reported in the Pinterest for WooCommerce repository.

This is awesome! Can I contribute?

Yes you can! Join in on our GitHub repository 🙂

Release and roadmap notes available on the WooCommerce Developers Blog


11 de octubre de 2022 5 replies
On activating the plugin it redirects to what is presumably the setup page but 'Sorry, you are not allowed to access this page.', so for me it does nothing.
17 de septiembre de 2022 1 reply
I couldn't work out what was causing only 1 of my products to be displayed on my site. After disabling all my plugins and then reenabling them one by one I discovered this plugin was the cause of my issues.
13 de septiembre de 2022 23 replies
Like others in this forum, I found myself disapproved for shopping on Pinterest twice - despite having had my website and my Pinterest account for around 3 years now. Before risking my third and final appeal, I spent ages filling out all the Pinterest fields (which were already filled out on my Facebook and Google sections of Woo settings, but unhelpfully couldn't be shared). There's no way I could do this on an ongoing basis - it's totally impractical. Other issues have been: plugin conflict with RankMath (resolved thanks to support) and my Pinterest tag being flagged as 'unhealthy' despite it being auto-generated by the WooCommerce-Pinterest integration. Still working on the latter, but happily Pinterest have relented and approved me as a merchant on Pinterest. So I'm still working through the ongoing issues but there is light at the end of the tunnel, I hope.
2 de agosto de 2022 1 reply
This plugin worked until a few months ago but stopped working with the update to WooCommerce which cost me my Pinterest business account. After working directly with Pinterest support who told me I needed to contact Pinterest for WooCommerce so they could fix the issue, I filed a support ticket. Pinterest for WooCommerce was very unhelpful. They kept going in circles with me instead of listening to the real issue and closed my case with no resolution. Do yourself a favor, skip the hassle and protect your business.
9 de julio de 2022 1 reply
Unfortunately I found this plug-in was not helpful for my website. I received an automated email with the subject "Fix your Pinterest tag to remain a verified merchant". When I went over to my Pinterest account, I couldn't understand the error so i got in touch with Pinterest. Although I got a prompt response, the issue was something with the pinterest tag not firing during checkout. I didn't understand any of it and was referred to a web development page of Pinterest's. I was also told I needed to get on to my web developer. Well, as I have done my website myself from scratch, and I'm the web developer, it all got too complicated for what I thought was going to be something simple to use. So I've decided to remove the plugin and hope in the future it will be improved.
Leer todas las 23 reseñas

Colaboradores y desarrolladores

Este software es de código abierto. Las siguientes personas han contribuido a este plugin.


"Pinterest for WooCommerce" ha sido traducido a 19 idiomas locales. Gracias a los traductores por sus contribuciones.

Traduce "Pinterest for WooCommerce" a tu idioma.

¿Interesado en el desarrollo?

Revisa el código, echa un vistazo al repositorio SVN o suscríbete al registro de desarrollo por RSS.

Registro de cambios

1.2.6 – 2022-11-16

  • Tweak – Add Ads Credits promotion information to the readme.txt.
  • Tweak – Backoff merchant creation in case of failure.

1.2.5 – 2022-11-07

  • Add – Ads Credit Campaign.
  • Tweak – Declare HPOS compatibility.
  • Tweak – WC 7.1 compatibility.
  • Tweak – WP 6.1 compatibility.

1.2.4 – 2022-10-13

  • Tweak – WC 7.0 compatibility.

1.2.3 – 2022-10-11

  • Add – Warning message on potential conflicting tags.
  • Dev – Add branch-labels GH workflow.
  • Dev – Remove from PHP test matrix WP 5.6 and 5.7, add 5.9.
  • Fix – Clear connection options during disconnection error to allow new connection.
  • Fix – Display correct error if product sync is broken.
  • Fix – Issue with sale price on the feed.
  • Fix – Save Pin button available before finishing onboarding.
  • Fix – Strip HTML from the Rich Pins description field.

1.2.2 – 2022-08-09

  • Dev – GH release config and the new PR template.
  • Fix – Error after domain verification.
  • Tweak – WC 6.8 compatibility.

1.2.1 – 2022-07-01

  • Fix – Error printing end of line character.

1.2.0 – 2022-06-27

  • Add – Argentina, Colombia and Chile to ads supported countries.
  • Fix – Move the base code to .
  • Fix – Typo errors on translatable strings.

1.1.0 – 2022-06-17

  • Add – .pot file for translators.
  • Add – Inbox notifications for the onboarding process and catalog sync.
  • Add – Key flows documentation.
  • Add – The user will be redirected to the Get started page on first activation.
  • Fix – Add plugin version to request headers.
  • Fix – Error on feed generation due to orphaned variations.
  • Fix – Unit tests for WooCommerce 6.5.
  • Tweak – Improvements on the error logs.
  • Tweak – WC 6.6 compatibility.

1.0.13 – 2022-05-24

  • Add – Add action scheduler as a minimum plugin requirement.
  • Add – Japan to ads supported countries.
  • Add – Route to handle the plugin’s settings.
  • Fix – Limit the number of additional images to 10.
  • Tweak – WC 6.5 compatibility.

1.0.12 – 2022-05-05

  • Dev – update trusted plugins in composer.json.
  • Fix – Feed generation fails if there is no eligible product.
  • Fix – Fix fatal error if get_pinterest_code() doesn’t exists on Throwable object.

1.0.11 – 2022-04-12

  • Add – Clear error when the merchant is connected to another e-commerce platform.
  • Add – Mexico added to supported countries.
  • Fix – Currency is now being sent on the product page visit event.
  • Fix – Ensure add to cart tag data is consistent.
  • Fix – Price mismatch when price includes taxes.
  • Fix – Unit tests failing on WC 6.4.
  • Tweak – Simplify tracking code.
  • Tweak – Updated the Track event generation script to prevent future errors.
  • Tweak – WC 6.3 compatibility.
  • Tweak – WP 5.9 compatibility.

1.0.10 – 2022-03-31

  • Update – Feed Refactor with Action Scheduler Framework. ( #368 )

1.0.9 – 2022-03-29

  • Add – Plugin update framework. ( #390 )
  • Tweak – Use website verification instead of domains. ( #391 )
  • Tweak – Move deactivation hook to plugin file ( #397 )
  • Update – Add np:woocomerce param to partner data in the tag. ( #404 )
  • Fix – Remove invalid XML characters from feed. ( #409 )

1.0.8 – 2022-03-11

  • Update – Shipping column format. ( #370 )
  • Fix – Escape XML special chars in SKU for the XML MPN section. ( #371 )
  • Fix – Clean account data if user Disconnect during the onboarding process with a personal account. ( #381 )
  • Fix – Do not create merchant on get_feed_state. ( #353 )
  • Update – Disable enhanced match support when tracking is disabled. ( #386 )
  • Tweak – Take full size images for the feed. ( #383 )
  • Update – Enable shipping column in the feed. ( #388 )

1.0.7 – 2022-02-24

  • Fix – Critical error on Jetpack sites.

1.0.6 – 2022-02-16

  • Fix – Fix the changelog for the 1.0.5 release by adding omitted changes.

1.0.5 – 2022-02-15

  • Fix – Strip HTML shortcodes from feed.
  • Fix – Make the price format consistent in the feed.
  • Fix – Exclude zero price items from product feed.
  • Tweak – Force logging to be enabled when setup is not complete.
  • Add – Shipping column for developers and testers.

1.0.4 – 2022-02-03

  • Fix – Store merchant id during the account creation. ( #343 )

1.0.3 – 2022-01-25

  • Fix – Allow proper setup for new merchants with no catalogs. ( #339 )

1.0.2 – 2022-01-25

  • Fix – Update and improve feedstate. ( #240 )
  • Add – Tooltips for the Publish Pins and Rich Pins options on the settings page. ( #253 )
  • Add – Merchant guidelines link in the setup page. ( #255 )
  • Add – Show a notice on the landing page if this extension does not support store country. ( #256 )
  • Update – Adjust image size for additional images. ( #268 )
  • Fix – Error message for merchants with declined status. ( #272 )
  • Add – Pinterest Ads Manager Call To Action UI. ( #273 )
  • Update – Tweak the UI of claim website. ( #286 )
  • Update – Remove unused parameters sent in create merchant request. ( #294 )
  • Add – Adding Woo Tracker for Usage Tracking. ( #301 )
  • Add – Implement Events Tracking. ( #296 )
  • Add – Product Attributes. ( #303 )
  • Update – API to v4. ( #305 )
  • Update – Refactor AccountConnection component. ( #312 )
  • Add – Product attribute for Google product category. ( #317 )
  • Fix – Onboarding wizard steps ( 2 and 3 ) are not clickable. ( #318 )
  • Fix – Fetch parent id for variable product during feed xml generation. ( #320 )
  • Fix – Plugin is blocking some 3rd party scripts. ( #324 )
  • Fix – Multiple catalog created on pinterest with no possibility to delete them. ( #305 )
  • Fix – Feed registration status is incorrect when user has more than one feed profile. ( #335 )

1.0.1 – 2021-11-16

  • Fix – Add PHP, JS & CSS linting GH actions.
  • Fix – Enable enhanced match by default .
  • Fix – Fix error with WC Session when accessing REST API endpoints publicly.
  • Fix – Fix npm vulnerabilities.
  • Fix – Update, clean and make green CSS & JS linters.
  • Fix – Use Task List API to detect if we should show Pinterest onboarding tasks.

1.0.0 – 2021-10-25

  • Initial release