Descripción
THE MOST POWERFUL AND VERSATILE CONVERSION OPTIMIZATION SERVICE FOR WORDPRESS
Nelio A/B Testing helps you run easy and complex tests (A/B tests, Multivariate tests and Split URL tests), combined with powerful and beautiful Heatmaps. With Nelio you can test not only pages but any kind of content including menus, themes, your Woocommerce products, CSS rules, JavaScript, and much more.
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A/B Testing for everyone. Just activate the plugin in your WordPress and discover what Nelio can offer you. The free version makes it extremely easy to run unlimited Heatmaps and A/B tests on low-traffic sites. And if you ever need more, you can purchase a premium plan and get an account to keep improving your WordPress!
10+ Reasons for Choosing Nelio
#1 – ❤️ Fully integrated within your WordPress
There’s no need to learn an external tool. Nelio A/B Testing has been designed to be simple and fast to use without ever leaving WordPress to create, edit or see the progress of your tests.
Our plugin lifts all the processing load from your own server and takes it back to our cloud. This way, A/B tests do not slow down your site or interfere with your hosting provider limits.
#2 – 🙌 Test everything!
You can create all kinds of tests not only for pages but for all the elements of your WordPress:
- All your content. Improve your landing pages, write better posts, create alternative pages and custom post types, and start testing headlines.
- WooCommerce Products. Test the content of your WooCommerce store. Find out how to improve your products and offers to get more sales.
- Global tests beyond content. Try new themes, test different menus, templates or alternative widgets, modify your CSS rules, or create custom JavaScript snippets to change the appearance and behavior of your pages.
- Heatmaps, Scrollmaps, and Confetti. Find out what your visitors are doing from different devices as they browse your website. They are a perfect companion of A/B tests, for they give insights on what to test next and help you understand the progress of your tests.
#3 – 🖌️ Compatible with Gutenberg and The Best Page Builders
Nelio A/B Testing not only works perfectly fine with the block editor but you can also create alternative content for your tests with your favorite page builder like Elementor, OptimizePress, SiteOrigin, Beaver Builder, Leadpages, Divi Builder, OptimizePress or Visual Composer.
#4 – 🤑 Conversions are the key to success
Nelio A/B Testing allows you to evaluate one or more conversion goals and, for each of them, track the important actions your visitors take: visiting a page, clicking on an element, visiting an external link, submitting a form (compatible with Contact Form 7, Gravity Forms, Nelio Forms, Ninja Forms, WPForms , Formidable Forms, HubSpot Forms, Elementor forms, and more), watch YouTube videos, adding or purchasing WooCommerce products, or after you’ve programmatically triggered your own custom JavaScript event.
#5 – 📐 Run tests targeted for specific set of visitors
If you’re interested in testing a subset of your visitors, you can do so using Nelio A/B Testing’s segmentation capabilities. Refine the audience you want to understand by defining the characteristics that are relevant for a specific test: country, language, device, referrer, date, time, and more!
#6 – 📈 Easy-to-understand results
Visitors and test results are displayed immediately. All details are very intuitive and provide you with the information you need to know which alternative is working best for you:
- Day-to-day information that will help you understand what happens over time.
- See at a glance how confident you can be of having found a winning variant.
- Compare each variant with the original version.
#7 – 1️⃣One-click winner
Apply the winning version quickly and increase your income right away! Once you know which version is the best, make it your default page as soon as possible. You can do it with a simple click!
#8 – 🛠️ Cache Support and Server Load
One of our priorities is efficiency. The process of A/B testing a site is not necessarily at odds with performance. Nelio A/B Testing implements several mechanisms to reduce the impact of testing your site, such as support for cache systems in WordPress.
#9 – 🪪 Commitment to Data Privacy and Protection
From its very first day, Nelio A/B Testing was designed with the privacy of the end user in mind. From the perspective of your visitors and users, Nelio A/B Testing does not store any user-identifying information and can be integrated with your cookie consent banner and, thus, be fully compliant with the GDPR.
#10 – 🤝 Outstanding Support
We work very hard to offer amazing support to all our customers. If you encounter compatibility issues or you have problems setting the plugin up and running, contact us and we’ll do our best to help you!
#11 – ✨ Premium Plans that Fit Your Needs
Nelio A/B Testing aims to offer a complete A/B testing experience for everybody. Just take a look at our plans and choose the one that better suits your needs.
Visto en…
Si todavía no estás convencido, mira lo que dicen otros sobre Nelio A/B Testing.
- Nelio A/B Testing: Optimiza tu web WordPress para mejorar los ratios de conversión (wplift.com, en inglés)
- Opinión sobre los Tests A/B nativos en WordPress con Nelio A/B Testing (WPMayor.com, en inglés)
- Nelio A/B Testing: Optimización de la conversión en webs WordPress (indexwp.com, en inglés)
- WP-ABTesting – Split Testing como servicio (WPTavern.com, en inglés)
Capturas
Instalación
¡Ya puedes usar Nelio A/B Testing de forma totalmente gratuita!
Free users get up to 500 page views per month. If you have a low-traffic website, you’ll be able to run Heatmaps and A/B tests on your WordPress pages easily and effectively.
If your website grows or if you want to run other types of tests, you need to purchase a premium plan. Once you do, we’ll send you an e-mail with your account information.
Para poder usar la versión gratuita de Nelio A/B Testing, instala el plugin tal y como te explicamos más abajo y acepta nuestros términos y condiciones y nuestra política de privacidad (ver capturas de pantalla).
Instalación desde el Escritorio de WordPress
- Login to your WordPress admin.
- Haz clic en la pestaña de plugins.
- Pulsa en el botón Añadir Nuevo.
- Busca “Nelio AB Testing” o “AB Testing”
- Busca nuestro plugin, haz clic en “Instalar ahora” y después en “Activar”.
- Una vez hayas instalado y activado el plugin, podrás usar la versión gratuita o configurar tu cuenta de Nelio.
¡Y ya está! Ya puedes ir al nuevo elemento del menú a la izquierda llamado “Nelio A/B Testing”.
Métodos de instalación alternativos
- Descárgate el plugin.
- Login to your WordPress admin.
- Haz clic en la pestaña de plugins.
- Pulsa en el botón Añadir Nuevo.
- Pulsa en el botón “Subir”.
- Haz clic en “Instalar ahora” y luego en “Activar”.
- Una vez hayas instalado y activado el plugin, podrás usar la versión gratuita o configurar tu cuenta de Nelio.
Ya he instalado el plugin. ¿Qué hago?
If you have successfully installed our plugin using one of the aforementioned methods, now it is just time to use it! Take a look at our Getting Started Guide to cover the basics.
Preguntas frecuentes
-
¿Por qué debería usar una solución de A/B Testing específicamente diseñada para WordPress?
-
- Curva de aprendizaje suave. No hay necesidad de aprender una herramienta nueva. Podrás hacerlo absolutamente todo desde el Escritorio de WordPress, desde la creación de pruebas hasta la visualización de sus resultados. No te compliques la vida con herramientas externas y quédate en la interfaz familiar de WordPress.
- Evoluciona tu sitio WordPress fácilmente. Nelio A/B Testing es una solución nativa para WordPress que automatiza y simplifica la evolución de tu web. Piensa en, por ejemplo, el trabajo que conlleva aplicar la alternativa ganadora cuando los resultados son estadísticamente significativos. Con Nelio lo podrás hacer en un clic. Con una herramienta genérica deberías modificar la página a mano en WordPress para que incluyera los cambios que definiste en la herramienta externa.
- Pruebas detalladas. En una herramienta genérica, la “unidad de prueba” es la página web, puesto que el código HTML de la página es lo único a lo que tienen acceso esas herramientas. Una solución nativa de WordPress, sin embargo, te permite probar cualquier componente de WordPress, como entradas, páginas, CSS, temas, temas hijo, ¡y mucho más próximamente!
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¿Más preguntas? Echa un vistazo a nuestra web.
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We keep an up-to-date Knowledge Base with FAQs, Troubleshooting, compatibility discussions, and more!
Reseñas
Colaboradores y desarrolladores
Este software es de código abierto. Las siguientes personas han contribuido a este plugin.
Colaboradores“Nelio AB Testing” ha sido traducido a 7 idiomas locales. Gracias a los traductores por sus contribuciones.
Traduce “Nelio AB Testing” a tu idioma.
¿Interesado en el desarrollo?
Revisa el código, echa un vistazo al repositorio SVN o suscríbete al registro de desarrollo por RSS.
Registro de cambios
7.2.3 (December 4, 2024)
- Fix ACF fields for front pages when editing a front page variant.
- Fix alternative prices defined in WooCommerce test on checkout and confirmation pages.
- Add compatibility layer with Permalink Manager.
- Use
front-page.php
template when available on variants in front page tests.
7.2.2 (November 14, 2024)
- Fix issue with tests that test existing pages against each other. When landing on a variant, if the visitor is supposed to see variant A, she should be redirected to variant A’s URL (but she wasn’t). Now she is.
7.2.1 (October 31, 2024)
- Fix WSOD when function
is_plugin_active
is not found. - Validate compatibility with WordPress 6.7.
7.2.0 (October 30, 2024)
- Add new timeline chart to show views and conversions.
- Add post/page ID in content searcher.
- Add new feature to duplicate variants.
- Add new feature to import content from variants in post editor.
- Add support for Fluent forms.
- Add support for SureCart conversion actions.
- Add home URL on tickets created from the plugin.
- Tweak overlay styles to auto-hide them if JS fails.
- Tweak preview to hide overlay when variant is ready.
- Tweak alternative actions in test editor.
- Tweak Overview screen to show user-defined goal names in running experiments.
- Improve error messages in test editor.
- Exclude Meta bots from being tracked when “Exclude bots” is enabled.
- Fix Elementor template testing for “Single Post” templates applied to custom post types.
- Fix graphic axes.
- Fix winner message to show proper variant letter when there’s a winner.
7.1.2 (October 4, 2024)
- Add compatibility with FlyingPress.
- Fix permission capability checks during auto-start/stop.
- Fix infinite redirection loop if tested page has additional query arguments and test is against already existing content.
7.1.1 (September 27, 2024)
- Add option to view results via a public URL.
- Remove white overlay using body class as safe-guard when overlay styles couldn’t be removed.
- Fix alternative loading on Elementor pages.
- Fix infinite redirection loop if tested page has additional query arguments.
7.1.0 (September 23, 2024)
- Add URL test.
- Add
!important
directives to overlay rules to make sure it shows up. - Add
version
key in publicnab
’s session. - Fix checkbox sizes in confetti sidebar.
- Fix filter percentage in confetti sidebar.
- Fix test’s CSV export to include all variants.
- Fix GDPR cookie detection when exact values are used.
- Fix WC price testing on variable products.
- Fix link to roadmap.
- Remove “Test title and content only” checkbox from headline tests (it shouldn’t have been there).
- Mark all running experiments as relevant during a JSON request.
7.0.6 (July 23, 2024)
- Fix Elementor template tests.
- Fix WooCommerce order tracking by hooking into
woocommerce_store_api_checkout_order_processed
as well.
7.0.5 (July 12, 2024)
- Fix default value in php relevancy computation to allow global tests with no scope to run.
- Fix conversion tracking in page view and WC/EDD order conversion actions.
7.0.4 (July 11, 2024)
- Fix heatmap tracking in public script (heatmaps should have been an array, but they were encoded as objects).
- Fix serialization exception when saving test with certain conversion actions.
7.0.2 (July 9, 2024)
- Discard unsupported and remote Elementor templates in Template testing.
- Enable template selector in variants when type didn’t change and only control template was selected.
7.0.1 (July 2, 2024)
- Fix fatal error in array map: relevant heatmaps should have been an array, but it was
null
. - Fix exception: settings should be used after
plugins_loaded
.
7.0.0 (June 25, 2024)
- Add Yoast filter to prevent
nab*
query args from being removed if “Remove unregistered URL parameters” is enabled. - Add new filter
nab_max_combinations
. - Disable conversion events in PHP on staging sites.
- Export split testing results as CSV.
- Fix confetti colors.
- Fix duplicated content in variants created with Thrive Architect.
- Fix error in public script where one should check if
href
attributes in anchor tags are indeed astring
. - Fix helper function
listify
to list all items when list has more than two items. - Fix quota notification emails when quota could not be retrieved.
- Fix quota notification emails when site limits are set.
- Implement new method to load heatmap data faster.
- Load alternative content using cookies instead of JavaScript redirections.
- Prevent cookie initialization for most cookies until visitor granted us permission. Only
nabAlternative
andnabSegmentation
can be created. - Remove From and Reply-To directives from notification emails sent by our plugin.
- Show “Publish” button in Gutenberg while editing alternative to make Nelio compatible with recent Gutenberg plugin version.
6.6.0 (April 30, 2024)
- Add support for WooSubscriptions.
- Add new setting to disable price testing in product tests.
- Add initial support for new block-based Cart and Checkout pages in WooCommerce.
- Track click events using capture to bypass
stopPropagation
callbacks. - Trigger window message when synching a testing event.
- Tweak upgrade dialog to support new Enterprise plans.
- Fix page view tracking on WooCommerce experiments when only some parts of a product were visible.
- Fix issue during inline tests, where titles where incorrectly wrapped when doing content filter.
- Fix compatibility layer with WooCommerce Product Bundles plugin to allow testing of the bundle itself.
6.5.1 (April 11, 2024)
- Fix quota meter when quota is over 100%.
- Fix product details for Nelio Session Recordings addon.
- Show regular Deactivate action when plugin list script is’t properly enqueued.
6.5.0 (April 2, 2024)
- Add filters
nab_minify_js
andnab_minify_css
to select whether custom JS and CSS should be minified or not. - Add
nab.ready
front-end function to run functions when proper variant has been loaded and tracking is enabled. - Add new helper function in JavaScript tests (
utils.showContent
) to show content without event tracking. - Add new segmentation setting to customize alternative loading and tracking when visitor participates in some/all tests.
- Add new segmentation setting to customize when the plugin should compute if a visitor belongs to one or more segments of a test.
- Add tracking of Forminator form submissions.
- Check if it’s the main loop when filtering
the_content
. - Disable white overlay when its timeout is set to 0.
- Fix compatibility with plugins “WooCommerce Price Based on Country” and “Aelia’s Currency Switcher”.
- Fix division by zero error during order tracking.
- Fix infinite recursive calls in bulk sale tests.
- Fix issue detecting if a product is under bulk product test when multiple tests running.
- Fix preview in menu tests.
- Fix WooCommerce hooks used to load alternative prices.
- Let users explore click elements by CSS, ID, and classname while exploring CSS selectors in click conversion action.
- Load alternative content before GDPR cookie has been accepted.
- Scroll target element into view while exploring CSS selectors in click conversion action.
6.4.4 (February 27, 2024)
- Track WooCommerce’s “add to product” conversion action when done via AJAX.
- Fix issue with multisite installations.
6.4.3 (February 26, 2024)
- Improve integration with Nelio Session Recordings.
- Reset site transient on quota purchase to show actual current quota.
- Fix icon sizes in segmentation button.
6.4.2 (February 23, 2024)
- Apply
the_content
filter on page test.
6.4.1 (February 21, 2024)
- Fix preview nonce to prevent preview expiration notice.
- Fix cookie segmentation rule.
- Swap menu when it’s a tested menu (regardless of its being the control version or a variant).
- Remove legacy compat file for Yoast SEO.
- Add extra attribute into inline script to prevent CloudFlare from loading it asynchronously.
- Add segmentation data to Form, WC, and EDD conversion actions.
- Require PHP 7.4.
6.4.0 (February 13, 2024)
- Integrate Nelio Session Recordings.
- Add support for WooCommerce’s HPOS.
- Add hook to prevent Perfmatters from delaying tracking script.
- Add new action
nab_settings_screen_after
. - Add new action
nab_site_updated
. - Add new filter
nab_edd_order_value
. - Add new filter
nab_show_session_recordings_page
. - Add new filter
nab_tab_settings
. - Add new filter
nab_wc_order_value
. - Add new setting to test existing menus against each other.
- Load experiments page after creating free site.
- Remove unused REST endpoint.
- Replace filter
nab_track_order_total
withnab_track_wc_order_total
andnab_track_edd_order_total
. - Replace post title in test using hook arguments only to prevent menus from being incorrectly replaced.
- Use letters instead of numbers in all “Variant” labels.
- Fix click tracking to allow IDs and classes starting with number.
- Fix hook to backup control version of a menu test.
- Fix notice when sending email on auto-stop.
- Fix results retrieval to properly determine if a test should be auto-stopped.