Nelio AB Testing

Descripción

THE MOST POWERFUL AND VERSATILE CONVERSION OPTIMIZATION SERVICE FOR WORDPRESS

Nelio A/B Testing helps you define, manage, and keep track of A/B Tests, combined with powerful and beautiful Heatmaps. Nelio’s also compatible with WooCommerce. In particular, you can test alternative names, featured images, and descriptions for your products, and use your orders as conversion actions (so that you can make sure that a certain product has been purchased).

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Ten todo lo que necesitas en tu escritorio de WordPress, donde disfrutarás de una experiencia de usuario amable, integrada y familiar.

The Most Powerful A/B Testing Solution for WordPress
Improve your landing pages, write better posts, create alternative pages, go beyond simple title testing and start testing headlines, try new themes, test different menus, modify your CSS rules, test custom post types, and test alternative widgets! Target a subset of all your visitors with our built-in segmentation engine and track their actions easily. And keep enjoying the benefits provided by WordPress and its ecosystem, as Nelio A/B Testing is compatible with your most beloved WordPress plugins such as, for instance, OptimizePress, Elementor, Gravity Forms, Ninja Forms, or Contact Form 7.

Diseñado como un servicio
Nuestro plugin elimina la carga que supone realizar pruebas A/B de tu servidor y se la lleva al cloud de Nelio. De esta forma, los pruebas no ralentizarán excesivamente tu web ni afectarán los límites de tu proveedor de hosting. ¡Además, el hecho de ofrecer el plugin como servicio es nuestra forma de garantizarte un soporte excelente, puesto que nos obligamos a ganarnos tu confianza día a día!

A/B Testing for everyone. Just activate the plugin in your WordPress and discover what Nelio can offer you. The free version makes it extremely easy to run Heatmaps and A/B tests on WordPress pages in low-traffic websites. And if you ever need more, you can purchase a premium plan and get an account to keep improving your WordPress site!

Motivos para escoger Nelio

¡Echa un vistazo a los motivos por los cuales deberías escoger Nelio A/B Testing!

#1 – ❤️ Native A/B Testing Solution for WordPress

There’s no need to learn an external tool. Define, manage, and track the progress of your tests directly from within WordPress. Nelio A/B Testing provides a lovely and well-known user interface that simplifies the process of creating alternatives and applying the winning ones.

#2 – 📝 Create Alternative Content for your Pages, Posts, and Custom Post Types

When creating A/B tests, the first things you’ll want to test are the pages of your website. Does this button work? Do my visitors go from the landing page to my pricing page? What if I change this background image? Nelio A/B Testing makes page, post, and custom content tests super easy!

#3 – 🔎 Go beyond simple title tests—Test Headlines!

Are you a Publisher? Are you an avid blogger? Then, you probably want to deliver to every reader a more engaging and relevant reading experience. Nelio A/B Testing includes is the first A/B testing tool for WordPress that offers Headline tests. Given a post in your site, create alternative titles, excerpts, and featured images, and discover which combination takes more visitors from anywhere in your site to your post!

#4 – 👨‍💻 Test Widgets

Nelio A/B Testing is the only solution that includes Menu and Widget Testing. Use the WordPress’ default user interface for creating new menus and widget sets. You’ll be able to duplicate your current menus and widgets, and modify them with just a few clicks. Discover which combination improves your conversion rate!

#5 – 🔥 Beautiful Heatmaps and Click-maps

Heatmaps (and Click-maps) offer valuable information about what your visitors do and don’t do when they land to your website. Also, they are a perfect companion of A/B tests, for they give insights on what to text next and help you understand the progress of your tests.

#6 – 🎨 Test Alternative Themes and CSS

If you’re planning to change your theme, or tweak its CSS rules, make sure they’ll benefit your business. Nelio A/B Testing makes theme and CSS testing extremely easy! Simply select the themes you want to test (or define the alternative CSS rules you want to apply), and the plugin will take care of the rest.

#7 – 📈 Conversion Actions, Segmentation, and Evolution of Your Tests

With Nelio A/B Testing, you can track the important actions your visitors take. Don’t get lost with tons of irrelevant options and data. Focus on what matters. Our plugin will offer you fresh information about the evolution of the test, with nice graphics about visitors and conversions.

Moreover, if you’re interested in testing a subset of your visitors, you can do so using Nelio A/B Testing’s segmentation capabilities. Refine the audience you want to understand by defining the characteristics that are relevant for a specific test: country, language, device, referrer, date, time, and more!

#8 – 🛠️ Cache Support and Server Load

Una de nuestras prioridades es la eficiencia. El procesamiento de las pruebas A/B no se lleva necesariamente bien con el rendimiento. Nelio A/B Testing implementa varios mecanismos para reducir el impacto de los prueba en tu sitio, como la compatibilidad con sistemas de caché en WordPress y la consistencia opcional en todo el sitio (si estás probando una página o una entrada, no solo tiene que cambiar esa página o entrada, sino también cualquier página que incluya un widget que le haga referencia).

#9 – 🤝 Outstanding Support

Trabajamos muy duro para ofrecer un fantástico soporte a nuestros clientes. Si tienes problemas de compatibilidad o problemas configurando y ejecutando el plugin, contacta con nosotros y ¡haremos todo lo posible para ayudarte!

#10 – ✨ Premium Plans that Fit Your Needs

Nelio A/B Testing aims to offer a complete A/B testing experience for everybody. That’s why you can create an unlimited number of tests of any kind purchasing any of the premium plans. Just select the one that better suits your needs.

Visto en…

Si todavía no estás convencido, mira lo que dicen otros sobre Nelio A/B Testing.

Capturas

  • Controla qué tal van tus pruebas fácilmente. La página de resultados ofrece una interfaz de usuario sencilla e intuitiva que te ayuda a centrarte en lo que de verdad importa.
  • Crea pruebas rápida y efectivamente sin salir de WordPress. Nuestra interfaz de usuario usa las directrices establecidas por Gutenberg para ofrecer una experiencia de usuario familiar.
  • Nelio A/B Testing permite realizar diferentes tipos de prueba para ayudarte a mejorar tu web y a alcanzar tus objetivos.
  • El plugin incluye una página de resumen donde, de un vistazo, puedes ver toda la información relevante de tus pruebas.
  • Nuestro servicio te permite analizar las regiones más interesantes de tu web según tus visitantes.
  • Nuestro plugin no solo incluye mapas de calor, sino que también ofrece mapas de scroll y confeti.

Instalación

¡Ya puedes usar Nelio A/B Testing de forma totalmente gratuita!

Free users get up to 500 page views per month. If you have a low-traffic website, you’ll be able to run Heatmaps and A/B tests on your WordPress pages easily and effectively.

If your website grows or if you want to run other types of tests, you need to purchase a premium plan. Once you do, we’ll send you an e-mail with your account information.

Para poder usar la versión gratuita de Nelio A/B Testing, instala el plugin tal y como te explicamos más abajo y acepta nuestros términos y condiciones y nuestra política de privacidad (ver capturas de pantalla).

Instalación desde el Escritorio de WordPress

  1. Login to your WordPress admin.
  2. Haz clic en la pestaña de plugins.
  3. Pulsa en el botón Añadir Nuevo.
  4. Busca “Nelio AB Testing” o “AB Testing”
  5. Busca nuestro plugin, haz clic en “Instalar ahora” y después en “Activar”.
  6. Una vez hayas instalado y activado el plugin, podrás usar la versión gratuita o configurar tu cuenta de Nelio.

¡Y ya está! Ya puedes ir al nuevo elemento del menú a la izquierda llamado “Nelio A/B Testing”.

Métodos de instalación alternativos

  1. Descárgate el plugin.
  2. Login to your WordPress admin.
  3. Haz clic en la pestaña de plugins.
  4. Pulsa en el botón Añadir Nuevo.
  5. Pulsa en el botón “Subir”.
  6. Haz clic en “Instalar ahora” y luego en “Activar”.
  7. Una vez hayas instalado y activado el plugin, podrás usar la versión gratuita o configurar tu cuenta de Nelio.

Ya he instalado el plugin. ¿Qué hago?

If you have successfully installed our plugin using one of the aforementioned methods, now it is just time to use it! Take a look at our Getting Started Guide to cover the basics.

Preguntas frecuentes

¿Por qué debería usar una solución de A/B Testing específicamente diseñada para WordPress?

  • Curva de aprendizaje suave. No hay necesidad de aprender una herramienta nueva. Podrás hacerlo absolutamente todo desde el Escritorio de WordPress, desde la creación de pruebas hasta la visualización de sus resultados. No te compliques la vida con herramientas externas y quédate en la interfaz familiar de WordPress.
  • Evoluciona tu sitio WordPress fácilmente. Nelio A/B Testing es una solución nativa para WordPress que automatiza y simplifica la evolución de tu web. Piensa en, por ejemplo, el trabajo que conlleva aplicar la alternativa ganadora cuando los resultados son estadísticamente significativos. Con Nelio lo podrás hacer en un clic. Con una herramienta genérica deberías modificar la página a mano en WordPress para que incluyera los cambios que definiste en la herramienta externa.
  • Pruebas detalladas. En una herramienta genérica, la “unidad de prueba” es la página web, puesto que el código HTML de la página es lo único a lo que tienen acceso esas herramientas. Una solución nativa de WordPress, sin embargo, te permite probar cualquier componente de WordPress, como entradas, páginas, CSS, temas, temas hijo, ¡y mucho más próximamente!

¿Más preguntas? Echa un vistazo a nuestra web.

We keep an up-to-date Knowledge Base with FAQs, Troubleshooting, compatibility discussions, and more!

Reseñas

20 de abril de 2024 1 respuesta
The ROI on this plugin is truly outstanding. It's much easier to use than other platform-agnostic split-testing tools. It's so easy, in fact, that we can delegate the creation of quite advanced tests to non-technical members of our team. Writers or VAs can set up split tests in minutes. We're able to test everything. What's more, the support is fantastic. David really cares and goes above and beyond to promptly reply to support requests, investigate bugs, and fix them.If I could only keep one WordPress plugin it would be this one.
11 de abril de 2024 1 respuesta
Setting up A/B tests with Nelio A/B is a breeze. Highly recommend to anyone looking to quickly deploy A/B tests from their own Wordpress. What truly sets it apart, though, is the amazing support team—always ready to help and go the extra mile.
9 de abril de 2024 1 respuesta
We've just started using the plugin. First tests seem indicate that this plugin will be very useful. The big note here is that we had questions about the setup and results, and the support team was quick, and thorough and clear in their explanation–beyond what I've experienced in other services. As of now, a few weeks in, this plugin is highly recommended.
5 de abril de 2024 1 respuesta
We have been using this plugin for over a year and it has been a wonderful tool for AB testing and heatmapping. Support is amazing too. I definitely recommend!
Leer todas las 79 reseñas

Colaboradores y desarrolladores

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Registro de cambios

6.5.1 (April 11, 2024)

  • Fix quota meter when quota is over 100%.
  • Fix product details for Nelio Session Recordings addon.
  • Show regular Deactivate action when plugin list script is’t properly enqueued.

6.5.0 (April 2, 2024)

  • Add filters nab_minify_js and nab_minify_css to select whether custom JS and CSS should be minified or not.
  • Add nab.ready front-end function to run functions when proper variant has been loaded and tracking is enabled.
  • Add new helper function in JavaScript tests (utils.showContent) to show content without event tracking.
  • Add new segmentation setting to customize alternative loading and tracking when visitor participates in some/all tests.
  • Add new segmentation setting to customize when the plugin should compute if a visitor belongs to one or more segments of a test.
  • Add tracking of Forminator form submissions.
  • Check if it’s the main loop when filtering the_content.
  • Disable white overlay when its timeout is set to 0.
  • Fix compatibility with plugins “WooCommerce Price Based on Country” and “Aelia’s Currency Switcher”.
  • Fix division by zero error during order tracking.
  • Fix infinite recursive calls in bulk sale tests.
  • Fix issue detecting if a product is under bulk product test when multiple tests running.
  • Fix preview in menu tests.
  • Fix WooCommerce hooks used to load alternative prices.
  • Let users explore click elements by CSS, ID, and classname while exploring CSS selectors in click conversion action.
  • Load alternative content before GDPR cookie has been accepted.
  • Scroll target element into view while exploring CSS selectors in click conversion action.

6.4.4 (February 27, 2024)

  • Track WooCommerce’s “add to product” conversion action when done via AJAX.
  • Fix issue with multisite installations.

6.4.3 (February 26, 2024)

  • Improve integration with Nelio Session Recordings.
  • Reset site transient on quota purchase to show actual current quota.
  • Fix icon sizes in segmentation button.

6.4.2 (February 23, 2024)

  • Apply the_content filter on page test.

6.4.1 (February 21, 2024)

  • Fix preview nonce to prevent preview expiration notice.
  • Fix cookie segmentation rule.
  • Swap menu when it’s a tested menu (regardless of its being the control version or a variant).
  • Remove legacy compat file for Yoast SEO.
  • Add extra attribute into inline script to prevent CloudFlare from loading it asynchronously.
  • Add segmentation data to Form, WC, and EDD conversion actions.
  • Require PHP 7.4.

6.4.0 (February 13, 2024)

  • Integrate Nelio Session Recordings.
  • Add support for WooCommerce’s HPOS.
  • Add hook to prevent Perfmatters from delaying tracking script.
  • Add new action nab_settings_screen_after.
  • Add new action nab_site_updated.
  • Add new filter nab_edd_order_value.
  • Add new filter nab_show_session_recordings_page.
  • Add new filter nab_tab_settings.
  • Add new filter nab_wc_order_value.
  • Add new setting to test existing menus against each other.
  • Load experiments page after creating free site.
  • Remove unused REST endpoint.
  • Replace filter nab_track_order_total with nab_track_wc_order_total and nab_track_edd_order_total.
  • Replace post title in test using hook arguments only to prevent menus from being incorrectly replaced.
  • Use letters instead of numbers in all “Variant” labels.
  • Fix click tracking to allow IDs and classes starting with number.
  • Fix hook to backup control version of a menu test.
  • Fix notice when sending email on auto-stop.
  • Fix results retrieval to properly determine if a test should be auto-stopped.